Interested in driving the most amount of traffic to your blog asap? Want resources and blogging tips on how to increase blog traffic without spending hours promoting it? Then read this post and get ready to use Pinterest to drive blog traffic to your site starting now!
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Pinterest Keywords Matter and You Need a Pinterest Strategy
Pinterest is a visual search engine. The likes of which I’ve discussed several times the past couple of weeks with posts on how to increase blog traffic with Pinterest.
If you’ve researched Pinterest popular keywords, as I mentioned yesterday, then you’re ready to take your blog to the next phase. Putting the popular keywords in strategic places to drive traffic.
*Note: If you’re interested in getting an ebook with videos and a course that explains Pinterest keywords in depth, Jennifer Maker’s The Pinterest Launch Plan is for you.*
Strategic Placement of Popular Keywords
You’ve got your popular keywords, and lots of them. Now that you’ve looked up your niche, you need to make a list in Google Docs or Microsoft word of popular Pinterest searches for your topics. Why? Because you’ll need to post these popular keywords again and again in strategic places to get the most traffic to your images and your blog.
Remember, Pinterest is a search engine. You need to make your images and blog not just searchable, but findable. And so these popular keywords will need to appear over and over again in relevant posts.
The best way to make sure you don’t miss one (or several) is to have a running list in Google Docs or Microsoft Word or someplace else where you won’t lose it.
If you have a planner, great. But you need to have a digital copy that you can easily copy and paste to and from to get the exact words and phrases into your images and posts.
You’ll need to refer back to this every month or so and update as necessary. Because what’s popular today may not be popular next month, or next season.
I’ve spoken a lot to you about where to find keywords and I’ve alluded to placing them in blog posts and images. But where exactly? Good question! Let’s go over where exactly.
Pinterest Keywords Placement within Pinterest Profile Name
Login to your Pinterest business account. When you look at your profile name, yes, of course your site should go there. For me, that’s The Blessed And Busy Family. But, if I want to be readily found when it comes to my blog topics and niche, I need to sprikle a popular keyword or two into my name. This adds description beyond my business.
For example, my profile name on Pinterest is currently
The Blessed and Busy Family I Christian Lifestyle Blogger I Working from Home I Brand Ambassador
This gives my potential followers and readers a specific idea on what my business, or blog, is about. Now this may change based on what I blog about, but keywords like lifestyle blogger and brand ambassador make clear I’m all about working from home.
The reason I didn’t expand on this to say I’m a Plexus brand ambassador or a Young Living essential oils distributor is that there is a limit to how many letters and characters Pinterest allows in your profile name. At least currently. So make your profile brief but clear.
And when writing your profile title, think on this: What value can you add to the life of someone that reads your content?
For me, it’s all about providing them freedom through working from home. I’m a blogger, a brand ambassador, and I can help others do the same.
Pinterest Keywords Placement in Pinterest Profile Description
The next great place to put popular keyword Pinterest searches is in your sites description. For me, as I’m writing this, I currently have
Christian lifestyle blogger working from home. Plexus ambassador, Sharing Young Living essential oils
Keywords that fall within that description are as follows:
Working from home
Sharing Young Living Essential Oils
All of these are accurate descriptions of what I write and blog about. And they also happen to be popular keyword searches on Pinterest.
Pinterest for Business Tip: Blogging Traffic
While I’m in the middle of talking about what does and doesn’t work in terms of driving traffic to your blog via Pinterest, I want to take a moment and talk about profile pictures.
Yes, this is a bit of a break from the topic of keywords, but since we’re discussing going through and editing your profile name and profile description, I thought that while you’re there, you could review your image, too.
Here’s where there’s some debate. Some bloggers swear up and down that a face shot, a professional, clear face shot is the only image you should consider when it comes to your profile image. I can see why since readers and visitors to your site and blog are more than just readers or visitors. They are people. And you want to know that you’re not being taken for a ride by some bot or scammer. So it helps to get personal with your readers and subscribers. Show them a genuine unaltered picture of you. It builds trust.
But, here’s the other side of that coin.
I got to almost 1,000 followers using my brand logo as my profile picture. A simple letter B with a cross and The Blessed and Busy Family worded around it. So it can be done- I’ve done it.
I will say that as I’m writing this that I’m planning to switch back to a photo of myself with one or several of my children. I’ve had such a picture on my personal Pinterest page for forever, but when I decided to get serious with my blog and my business, I had created a separate business account and used my logo from day one.
If I find later that I’ve had drastic success in using my personal photo over my brand logo, I’ll update you all. Otherwise, let me say that if you choose to use a logo, or a loveable photo of yourself on your business page, either should work fine.
Pinterest Marketing Tips : Get The Pinterest Launch Plan by Jennifer Maker
If you’ve enjoyed my tips on how to adjust your Pinterest profile to start drawing in tons of traffic with little effort so far, then I’ve got a special announcement as to what your very next step in your blog traffic journey should be.
Invest in yourself.
By planning to invest in The Pinterest Launch Plan by Jennifer Maker
I’ve written several posts these past couple of weeks about how to market your blog on Pinterest.
Including a Pinterest Guide for Blogging for Beginners post.
But those posts, and the ones leading up to them?A lot of that valuable knowledge came at my own expense. Meaning, over a year of trial and error growing my blog traffic by various means.
But there came a point earlier this year when I realized that while trial and error was working, I was looking for a quick fix to my up and down traffic issue. I wanted steady consistent traffic. And after a year of doing this solo, I was willing to pay for a course that would guarantee success.
Hence why I invested in The Pinterest Launch Plan by Jennifer Maker.
*You can read more about the importance of keywords and optimizing your pins for Pinterest traffic in both Jennifer Maker’s Pinterest Launch Plan and Megan’s Pinterest Ninja ebook (click the links to go there now!)*
Pinterest Business Account Pinterest Tips for Beginners
Remember how I mentioned how to find keywords for your blog? Keywords are not just blog specific because remember where we located them? Pinterest. This is all about a Blogger’s Guide to Pinterest.
But, let me say again that this particular guide is a blogger’s guide to Pinterest. Every platform is different, and Pinterest is a search engine, not a social media platform anyway (more on that and vanity metrics later).
All that searching you did for keywords on Pinterest is for Pinterest. Therefore, to drive traffic to your blog with Pinterest, you need to understand how to utilize Pinterest. And Jennifer Maker’s The Pinterest Launch Plan goes over all the ups and downs of the search engine in depth. But before I scare you away by making you think this is all about a lecture and reading pages upon pages of tech- IT’S NOT! Nor is it fluff.
Jennifer Maker’s The Pinterest Launch Plan has EXCELLENT VISUALS showing the importance of slow growth and Pinterest TRAFFIC. She knows the value of metrics and what matters. And not only that, she’s written over 50 books, 3 of which have been about her blog and its success and tips!
In it she tells you things like:
- How to Set Up a Pinterest Business Account
- Confirm Your Site with Pinterest
- Enable Rich Pins
- Pinterest Group Boards: Where to Start
- How to Market Your Pins
- She tells you ALL OF THAT and MORE!
The Pinterest Launch Plan : Pinterest Tips For Bloggers
This is over 100 pages of real, practical EFFECTIVE advice on how to market your blog with this FREE visual search engine. And as a part of her Blog what you love Facebook group, I’ve seen testimony after testimony dedicated to the effectiveness of Jennifer’s methods.
She herself made over six figures just last month (March 2019) from her blog, JenniferMaker.com and shared the income report with her subscribers to prove it. So if you’re wanting to learn from a pro on how to drive traffic to your blog with Pinterest, pick up her ebook and course.
And did I mention that The Pinterest Launch Plan is affordable? I researched SEVERAL options when it came to investing in a Pinterest education, and when it comes to quality, you get far more than what you pay for in Jennifer’s ebook. So it’s well worth every penny. And you can pick up your copy here.
Pinterest Tips for Business Ideas
Did you enjoy this most recent post on how to drive traffic to your blog with Pinterest? Feel free to check out my other posts in this series! And comment below what tip you found most useful. I’d love to hear how your traffic increased after implementing these simple Pinterest keywords strategies!
And again, if you’d love to know more about how to make money blogging- using Pinterest, get a copy of Jennifer Maker’s The Pinterest Launch Plan here! Enjoy!
Remember These Pinterest Marketing Strategies to Increase Blog Traffic with Pinterest for later! Pin to your favorite board!